The most common mistakes when promoting a website with links
Everyone knows that building up the reference mass is a mandatory part of the external optimization of an online project. Nevertheless, the accumulation of links in the world of the Web is a rather risky process, especially when it comes to a beginner site.
Below are the most common mistakes of a webmaster that can push his virtual resource under the action of search engine filters. So, how not to promote the site with links?
1. Unnatural links.
It is proved that for search bots now it is the naturalness of the link that is the main criterion on the basis of which its quality is determined. Everyone knows that, first of all, the thematic correspondence of the idea of the donor and the recipient is necessary, such links will be easiest for the webmaster to pass off as natural. Not to mention the fact that this is also an additional high-quality traffic.
2. Active link building.
It is especially necessary to restrain the rate of accumulation of the reference mass for young sites that have not yet managed to gain the trust of search engines. If the growth of the reference mass of an Internet project is carried out by sharp, significant jumps, the virtual project may not get off with just a decrease in the search results. Smoothness, gradualness – the rules that must be followed when buying links for a website.
3. Identical anchors.
Search robots really don't like links that have the same anchors. Of course, the link mass of each site should contain links, the anchors of which are completely relevant to user queries. But if the percentage of such links exceeds sixty, bots will not like it, they will not regard the links of the site as a ranking factor.
4. Abandoning social media.
Of course, links posted in the world of many social networks are hidden from robots by the noindex attribute. However, search robots still identify such links as one of the ranking factors. Therefore, social links must necessarily be acquired in the process of external site optimization, and this will have a great effect on behavioral characteristics.
5. Poor quality of the donor.
The machine selection of donor sites often does not provide the effect that the owner of the Internet resource hopes for. In addition, if you do not allocate a certain amount of time to evaluate potential donor resources, you may encounter dishonest webmasters who delete eternal links. https://mosbet.shop/in/